The Brief:

Create a brand campaign that encapsulates the luxurious and unique nature of the clothing, as well as promoting the intrinsic Australian inspiration behind the brand. Position the brand as International and aspirational designer luxury. 

Photographer: Natalie Cottee, Studio Artoholic
Model: Tirian Harvey, IMG Models
Location: Yulara, Northern Territory, Australia

the Brief:

Highlight the luxurious and natural quality of the textiles in a campaign-style shoot that will transgress seasons and trends. 

Photographer: Natalie Cottee, Studio Artoholic
Model: Jason Sullivan, Chadwick Models
Location: Ludlow, NSW

the Brief:

Create a catalogue of strong visual imagery that effectively tells the story of the uniqueness of the brand and its products, as well as the brand's aspirational lifestyle. Images have to be adaptable across print and digital for the purpose of website, social media and marketing/ PR releases.

Photographer: Natalie Cottee, Studio Artoholic
Location: SUNSTUDIOS Australia, Sydney

The Brief:

Create a lookbook to promote new season releases and Christmas gift ideas.

Photography: Design Identity
Location: Design Identity Studios, Sydney

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